B2B insurance sales can be a difficult endeavor even with a relatively eager agency prospect. There is a budget approval process including a CFO review, buy in from key team members, the coordination of schedules, legal review and finally getting pen to paper. These are just some of the many […]
Sales
Indirect Prospecting Vs Direct Prospecting
For many entrepreneurs, starting a small business is the easy part. The work really begins when trying to find new customers to purchase your products and/ or services. However, you’ll never realize until you’re in it: direct prospecting and indirect prospecting is challenging, but vital to your success. After all, […]
Nothing Happens Until Somebody Sells Something: How to Improve the Process
You may be familiar with Arthur “Red” Motley’s quote, “Nothing happens until somebody sells something!” Leaving aside the extent to which Motley’s perspective might or might not be true, effectively managing the sales process and maintaining a path of steady revenue growth are every-day objectives within organizations of all types […]
Social Marketing Strategies for Online Sales Growth
The success of an online business is dependent on its sales growth strategy. This is because online businesses need to generate traffic towards their ecommerce stores in order for growth to take place. With the increasing trend of online stores and businesses, customers are presented with numerous purchasing options. Therefore, […]
What Should a Sales Performance Standard Look Like – Or What You Should Expect From Your Sales Team
When defining the tasks and goals for a sales person, it is important to be clear regarding what you expect. What should you sales performance standards look like however. Shown below is an example (at a high level) of a Sales Performance Standard. Maintain a high level of customer satisfaction […]
Distributive Trade II – The Wholesaler
A wholesaler is a merchant who purchases goods in large quantities from the manufacturer and sells in small quantities to the retailers. The wholesaler is the middleman essential to the distribution of goods. There are several functions the wholesaler performs to the Manufacturer. The wholesaler purchases goods in bulk or […]
Cash For Clunkers Pros and Cons
I’ve done some research across the Internet and gathered a list of Pros and Cons regarding the “Cash For Clunkers” program. I made a list for the individual who’s considering buying a car through the program, and also a list for the “Collective Soul”, for us to consider the overall […]
Who Wins In The Formula 1 Vs. Champ Cars Drag Race?
Occasionally I am asked what are the differences between a Formula 1 and Champ Car chassis. Yet how many people really know what a Champ Car is? (As I’m frequently asked to explain what they are) Unfortunately the majority of today’s non-racing savvy public only knows what “RASSCAR” (Nextel Cup) […]
