Sales

Briefing, noun brief·ing \ˈbrēfiNG\: an act or instance of giving precise instructions or essential information. As usual, Webster’s definition is a useful starting point for helping us focus on the goal here. A briefing should communicate only the essence of what your target audience needs to know. As the briefer, […]

After, over four decades, of involvement (personal and professional), in, nearly, everything, related to effectively leading, from identifying and qualifying, to training, developing, and consulting to thousands of actual, and/ or, potential leaders, I strongly believe, and counsel – others, nothing – of – consequence, is usually achieved, unless/ until, […]

In this Jusuru review, I will be taking a closer look at the company, its products, and more importantly the business opportunity that Jusuru offers. Does Jusuru offer a legitimate Business Opportunity, or is this a scam? I hope to answer this question for you in my Jusuru review. Jusuru […]

With many customers active online, marketers have to come up with effective ways to attract prospects online, turn them to leads, and convert them into buyers. But there are many obstacles to these strategies, such as increased competition, customer reviews on social media, and the evolution of customer behaviors when […]

One of the most commonly available facilities of banks in the modern age of customer services is the offers of credit cards. There are different grades of platinum, gold and silver range of credit cards that are available among many others. A sales executive will successfully convince you even if […]

One of the most confusing and exasperating activities of being a new sales person is how to organize with new sales leads. You might have tried creating piles by customer type, customer location, targeted product or even time of year. If you are pulling your hair out and are surrounded […]

In our most recent series of blogs, we’ve been reviewing Negative Reverse Selling and how it is very effective in creating great bonding and rapport with sales prospects. Negative Reverse Selling is a way of saying and doing the opposite of what the prospect expects from a salesperson, disarming them […]

In physics, friction slows movement. You want your race car and pit crew to be well-oiled machines. In the buying process, uncertainty, unclear objectives and different needs slow the process down. The job of the sales function is to remove unnecessary friction/ resistance between buyer and seller by getting on […]