The concept of teaching a man to fish and you feed him for a lifetime has gone by the wayside with CopyNProfit which simply gives you the fish. Their website boast that it is “so easy a baby could do it”. They claim to have a number of affiliate marketing […]
Converting Manual Bookkeeping to a Computerized System
If converting a manual bookkeeping system to a computerized system, the conversion will take a bit more time than just starting fresh because it needs to be sure the new system starts with information that matches the current books. The process for entering the initial data varies depending on the […]
The Sales Continuum
Have you ever heard of the Sales Continuum? Do you know when a customer is truly sold? There are four stages to the Sales Continuum: you tell them, you sell them, they tell you and they sell you. Hitting each of these stages during the sales process can help you […]
How Leadership Affects Culture and Culture Affects Leadership
There has been so much written on leadership that there is very little I can really add. Leaders should be story tellers, communicators, holistic, strategic, encouraging, creative, conservative, risk taking, ethical, competitive, inspiring, and a whole host of other attributes that are too numerous to mention. There are 940 books […]
5 Things to Consider While Selecting a Financial Planner
Unlike someone calling himself a CPA or a physician, just about anyone can call himself a “financial planner” or a “financial advisor” regardless of their educational background and professional experience. Moreover, not all of them are unbiased in their advice and not all of them always act in their clients’ […]
Make That Special Day Memorable With Customized Favor Boxes
Favor boxes are special types of packaging that are offered to your audience or fans that belongs to your same school of thought. These boxes are usually given to people at charity functions, community gatherings, wedding parties and other memorable events. You can have them specially customized to suit your […]
B2B Insurance Agent Sales and Marketing Best Practices – Overcoming Prospect Objections
B2B insurance sales can be a difficult endeavor even with a relatively eager agency prospect. There is a budget approval process including a CFO review, buy in from key team members, the coordination of schedules, legal review and finally getting pen to paper. These are just some of the many […]
Indirect Prospecting Vs Direct Prospecting
For many entrepreneurs, starting a small business is the easy part. The work really begins when trying to find new customers to purchase your products and/ or services. However, you’ll never realize until you’re in it: direct prospecting and indirect prospecting is challenging, but vital to your success. After all, […]