Guiding Prospects Successfully Through the Pain Funnel

Jack Prot

We’ve been talking about pain a lot in our recent blogs, which leads us naturally to, talking about Sandler’s Pain Funnel. But, I’d like to tell you a quick story first: It’s 5:30 in the afternoon on a beautiful summer day. Mom hears little five-year-old Jimmy charging up the back […]

The Need to Adjust the Accounts Receivable

Jack Prot

(1) Definitions – We have to define some terms first: * Accounts Receivable represent amounts due from customers who have purchased merchandise or services on credit and who have agreed to pay within a specified period or when billed * Bad debts expense (synonyms: uncollectible accounts expense) represent amounts from […]

Why Your Business Needs a Social Media Marketing Consultant

Jack Prot

These days, one method of being ahead of the game of marketing and advertising is to get your business involved online. media marketing via social platforms is becoming increasingly popular in view of the fact that more and more individuals change their activities from watching movies, reading newspapers and magazines […]

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