As cities go, Valletta is one of Europe’s most famous. Built over 500 years ago it is often described as a city ‘built by gentlemen, for gentlemen’ and has recently been made a World Heritage Site signifying its cultural importance. When you walk into the city expect an explosion of […]
Branding
The Customer Experience: How to Shape Customer “Narrative”
Think about when customers interact with your business; what do they take away from the experience? This is essentially the ‘story’ or ‘narrative’ of their experience of what you offer, and it goes a long way to shaping your overall reputation. Ensuring this narrative is a positive one should be […]
A Guide for Cannabis Businesses to Avoid Shadowban and Effectively Market on Social Media
Enhancing brand visibility is no child’s play. Content creators need to roll up their sleeves and work diligently to ramp up their social media presence. However, in doing so, they also need to follow certain rules to ensure that their posts do not clash with the community guidelines of various […]
Eating Disorder Awareness – February 2011 – What the Numbers Mean
Ok, usually when you read an article about anorexia and bulimia it’s pretty depressing. There are stats about how many people have the disease, how many people don’t report it, how many new cases there are, how many girls (and boys too) worry about their weight, how much power the […]
Red Truck Wine – Value Wine With Quality Flavor
Red Truck Wine is produced in Sonoma, California by one of America’s retailers of what is considered value wine. Value wines are those with full body and flavor, but without the high price associated with more “classy” wines. The makers or value wines focus more on affordability than on presentation. […]
How Does Music Influence the Individual?
It is not clear how music influences the individual. Some experts insist that music and musicians influence young people. Other sources insist that certain individuals respond to particular types of music and musical expression. Either way, today’s youth can see how their favorite musicians dress and behave, both in public […]
Killer Logo Design and the Importance Of Logos
The logo is the face of every brand. Different logos make use of text, shape, image and color in them. It is a fact that smart logos make smart business. A logo visible to thousands of people across the nation or the world has a positive image on the minds […]
Types of Online Marketing Strategies
Online marketing techniques are aimed at creating awareness about your website in hope that the more the people visit your website the higher the sales. High conversion rate is good for your business. Consistency in sales and profits can keep you in business for a very long time. The online […]