A raft of new accounting courses have been introduced by London-based business schools with the aim of meeting the demand from employers for professionals who are well prepared for careers in accountancy. If you’ve considered becoming a chartered accountant now is the time to consider making the move and completing […]
Jack Prot
The Queen of Talk Shows – Oprah Winfrey Knows How to Build Her Brand!
In the modern world the one name that comes to the mind instantly in personal branding is that of – Oprah Winfrey. She is a super brand with a Midas touch. Whatever she touches turns in to gold. She picks up a book and reviews it on her show…zoom… up […]
How to Use Your Time When Searching for Permanent Employment
It’s always considered the best option to look for a new job when you already have a job – but what should you do if you’re unemployed at the time that you’re looking for something new? What are your options? Your first priority, of course, should be to make sure […]
A History of Graphic Design
Design, and our ability to enjoy it, has been around as long as man. From the most crude cave drawings utilizing dyes and chalks found in nature, to the most elaborate computer generated graphics, design is all around us in many forms. Graphic design of today is normally a collaborative […]
Why Vlogging Is the Most Powerful Tool for Branding?
Since the rise of the digital age, consumers have begun to recognize the quality of information related to different tailored brands. For this reason, brands explore the means to address this need by identifying ways to convey their promotional messages through contemporary forms of communication. Combined with that, over the […]
Tips to Improve Your Social Media Visual Strategy
An important aspect of an effective Social media strategy is the visual impact it delivers. After all, what you see is what you get. It could be any product related information, a campaign or just a simple idea to be shared. Visual appeal can make or break your social media […]
Five Reasons Why Businesses Should Hire Accountants
For many small-business owners, taxes are a point of stress. Changing guidelines and regulations can make the process of filing a difficult process for small-business owners, but hiring an experienced team of accountants can take the worry and stress out of tax season. Here are a few signs it’s time […]
Are You Practicing Meaningful Marketing Or Mindless Marketing?
“Mindless habitual behavior is the enemy of innovation.” – Rosabeth Moss Kanter In their book “Meaningful Marketing”, Doug Hall and Jeffrey Stamp lay out the differences between what they call ‘meaningful marketing’ and mindless marketing. Meaningful marketing is a data-driven, analytical and methodical approach to getting the most from your […]