Google Analytics is a free tool by Google for website analytics that provides basic analytical data and statistics for search engine optimization and marketing purpose. The service is available to anyone with a Google account. It is a free medium web analytics service which is offered by Google to track […]
Legal Considerations When Planning Events
You’ve booked the speaker, hired a hall, recruited a team of volunteers and prepared a marketing plan. If that wasn’t enough, you must also ensure your event does not fall foul of various legal issues. Exact event legal requirements vary from place to place and the rules that apply depend […]
Brief Discussion on the Fundamentals of Digital Marketing
With the introduction of computers and the internet, companies prefer to do sales and marketing in a non-traditional way. Instead of relying on door-to-door sales and marketing, modern businesses prefer to maintain corporate portals where they highlight the products or services meant for marketing and sales. Modern business houses prefer […]
Equity Sharing – The New Real Estate Alternative to Short Sale, Bankruptcy and Walking Away
Because of the recent decline in home values nationwide, millions of homeowners appear to be in quite a quandary. Selling a house that is worth less than the mortgage loan balance is forcing home sellers to make difficult choices. Do they sell at market prices and pay the difference in […]
HR KPI for News and Mass Media
Without any doubt we are living in the age of information. News is all around us. Every morning people read newspapers and visit web pages of most popular online news agencies. There is a very high competition in mass media business. Everyone tries to be the first to deliver news […]
Micro & Macro Approaches to Project Management
What is Quality Project management? Quality project management always evolves around two teams that are distinctly functional in two different ways to even out a holistic issue. The macro team and Micro teams are the two functional units in a successful project management effort. Micro & Macro Teams The macro […]
Eco Friendly Bags – Other Uses for Reusable Shopping Bags
Eco friendly bags have been popping up in varying shapes, sizes and designs. It seems as if every store you enter is handing out free reusable bags or is offering them at a discounted rate. With the numerous varieties that are available it is no surprise that reusable bags start […]
How The Humble Telephone Will Build Your Business
So, we’re heading for tough times! Why? Because if we are told something often enough (by opposition politicians, bankers, debt collection agencies, economists, your next door neighbor, taxi drivers, stock market analysts and journalists) we are going to believe it – it becomes a self fulfilling prophesy. Well, whatever the […]