Branding

Because of the constant presence of rice and egg in most Pinoy breakfasts, we Filipinos, with all our wit and creativity, came up with our own name for it: the -silog meals, prefixed with whatever your meat choice is. So that’s meat + SInangag (fried rice) + itLOG. If you’re […]

If we retrospect the last decade or more, one trend emerges clearly. The consumer behaviour has switched from analogue to digital. People today consumer information and data through online modes and to keep up businesses need to target the niche. It is what gave birth to digital marketing. It is […]

Used correctly social media marketing can give you a platform for brand awareness, exposure, networking, and a huge boost in traffic & sales. The problem is, most people don’t know how to use the social media properties correctly… Social media marketing gives you an edge over larger competitors. Studies show […]

Product placement marketing is becoming extremely popular today because it offers many advantages to all parties involved. Branded entertainment promotions have helped many companies to significantly improve their bottom line, especially when linked to movies with a high success rate. The information below will highlight some of the uses and […]

Due to the availability of unlimited applications and website options, it is not easy to hold the interest of visitors for a long time. The generation of millennial and Gen Z gets bored in seconds. To hold the interest of visitors, customers, and employees in the product and services, gamification […]

Having a secure network is vital for the success of your company. The last thing your business needs is a breach of security. Sensitive data, customer information and company documents could be exposed to the wrong people if a network is vulnerable. Training your employees in the art of protecting […]

Many Americans are worried about identity theft and the Federal Trade Commission has decided to do something about it in order to protect consumers. What they have decided is to enforce businesses to comply with identity theft regulations. I am concerned that Government is too busy sticking its nose into […]

Every internet user should be concerned of their security online. Identity theft can happen to anyone anytime and the effects are more than just stealing. If you become a victim of this crime, you will have some trouble accessing essential services online (email, administrative accounts). Your funds can also be […]