Writing a business plan is not the means to an end. Your objective should be writing one that wins investor interest, penetrates the market, makes money and grows your business. That said, it is essential to know what key elements, including marketing methods and business processes that are paramount to […]
Year: 2025
The Taxonomy of Business Development
What is business development? This is a frequently asked question with as many answers as there are people calling themselves business development professionals. What unifies the discipline of business development is not so much the activities that comprise it, as these are immensely diverse ranging across a myriad of subfields. […]
2022 Ford Mustang Lineup Gains Shelby GT500 Heritage, EcoBoost Coastal Editions
Mustang special edition is a time-honored tradition of Ford. Anniversary Gold Millionth Mustang and Sprint 200 Limited Edition were the two first special editions by the manufacturer. They were released back in 1966. Each model had a wide range of features for a discounted rate. Plus, it had a commemorative […]
Reinvent Your Career In Five Simple Steps
The phrase “reinventing yourself” seems to be popping up all over lately. Just a few days ago a friend asked me how he could do it without starting completely over. His concern was, “How do I move in a new career direction without sacrificing all the skills and experience I’ve […]
Are Ethics Important For Professional Accountants?
Ethics in professional accountancy are of utmost importance. Now as the business and financial world is adopting international accounting and auditing standards, it is becoming all the more necessary to adhere to certain Code of Ethics prescribed by international and national accountancy bodies. Before arguing in favour of the topic, […]
Marketing Automation
There are instances when people may view marketing automation as a disadvantage rather than an advantage in society. This is because people may be scared of the consequences such as marketing automation being the cause of the loss of their jobs. However, notwithstanding the unemployment problems of many, this automated […]
A Roadshow Bus Can Move Your Message
If you have a roadshow or wish to move a number of people along with a larger demonstration around to different locations, there may not be a more effective solution than having a roadshow bus. Moving your company around is not always practical, but you can certainly move aspects or […]
Mobile Sales Force Automation – How companies doubled its sales volume with wireless technologies
Introduction In countless vertical business markets, mobile professionals are roaming far from their corporate campuses with laptops and cellular phones in tow. The increasing ubiquity of Wi-Fi hotspots and high-speed cellular networks, in part, has made these road warriors depend on real-time access to email, calendars and other corporate information […]