Not All Marketing Consultants Are Created Equal

Jack Prot

In my interviews people discover through (HMA) Hidden Marketing Assets, how to engage the client. How to design a system specifically for them and implement it over time, usually within 3 to 6 months. These results come by a systematic series of proven steps. What the consultants do is develop […]

How to Measure Recruitment to Improve Effectiveness

Jack Prot

It is often essential for the HR Department to be discreet in recruiting new employees because it requires a lot of effort and training time to create quality performance from these people. An organization needs to learn how to measure recruitment to tell if the HR department in a certain […]

Promotional Products – Advertising on Steroids

Jack Prot

Corporate promotional products are useful personalized items that are given away to promote a business product or service. They can be used in premiums and incentives programs, given as business gifts, recognition awards or commemorative items. Golf promotional products are particularly popular in the corporate world. One of the reasons […]

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