Corporate training is indispensable in these days of high competition to help companies forge ahead. Employees are its greatest asset and corporate training, done right, is what brings about greater productivity and efficiency. Employees are a company’s greatest asset. This fact is even more important in the current scenario of […]
The Sell Side of Things
There have been countless number articles on sales and how to sell. The emphasis has been more on meeting individual targets and being on the run always. A sale is not a single transaction by a single person as is generally perceived. It is a strategic process that is supported […]
3 Approaches to Ethical Decision Making and My Ford Pinto
Since my first car was a Ford Pinto, I have always been interested in the Ford Pinto explosions that were caused by a defective gas tank design provides an interesting case study into approaches to ethical decision making. There are three possible approaches to make when making ethical decisions; a […]
The Care of Apple!
The most sought after brand in the world, and who wouldn’t want to own their products? Be it their phones, laptops and now even watches, they promise you the best technology, the best service, and hardly any requirement to use their warranty. There’s a lot of promising products with a […]
Cultural Differences: Different Time ‘Zones’ (Part-1)
In the quest of building a strong global identity, organizations are realizing more and more culture related issues which, when used as a covert foundation in policy formulation and planning, would aid in aligning organizational goals with regional differences. Time perspective is one such element of culture, which influences the […]
7 Reasons Why Video Is Important for Your Business
Why is the reel effect important for your business? Why should you invest in a quality business video production company? As it turns out, the reasons are many, and all for the best of it. Obviously, like in any other mode of promotions, how you say stays meaningful over a […]
Delivering Better Briefings: How To Deliver Executive Briefings Like A Pro
Briefing, noun brief·ing \ˈbrēfiNG\: an act or instance of giving precise instructions or essential information. As usual, Webster’s definition is a useful starting point for helping us focus on the goal here. A briefing should communicate only the essence of what your target audience needs to know. As the briefer, […]
How to Promote Environmental Awareness
I maybe stating the obvious, but is an undeniable a fact that Mother Nature is no longer very healthy. As a species, we have contributed to this reality by not being aware of the consequences of our actions. We do not think. Through ignorance, we have almost irreparably damaged the […]