Is an Insincere Smile Better Than a Sincere Frown?

Jack Prot

I walk into one local store about two or three times a month. Every time I walk in, a “company-shirted” clerk at the counter mumbles, “hullo” in a dull monotone without ever looking in my direction. Every time it happens I bristle because of the obvious show of insincerity. I […]

Finding Target Audience Using Solo Ads

Jack Prot

Online marketers are always looking for a new way to reach their targeted audience so they can generate more revenue. Solo ads represent one of the best ways to reach out to an established target audience and advertise or market products and services. There are several ways to acquire an […]

5 Common Misuse of P/E Ratio

Jack Prot

Price Earning (P/E) Ratio is the most widely used ratio in investing. Searching the term ‘P/E ratio’ into Google will yield 2.3 million results. Quite simply, P/E ratio is the ratio of Stock price divided by its Earning per Share (EPS). If a company A is trading at $ 10 […]

Factors Affecting Marketing Strategy

Jack Prot

Marketing strategy: Marketing strategy consists of some valuable plans that integrate an organization’s marketing goals. The Proper combination of goals, policies, and action sequences makes the marketing strategies effective. The main aim of marketing strategy is to increase the sales and profits of any organization or company. Marketing strategy is […]

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