Text response rates are usually better for than email and online response conversion rates and also potentially even more powerful. The recent history of SMS message communication and social Internet is short, but intense and seems to be more so in the future. One powerful fact on SMS message promotion […]
Why Internet Marketing “Gurus” Make Me Laugh
One of the biggest problems I see with my clients and friends in the Internet marketing business is this issue of “hero worship.” By that I mean, people start looking up to the various “gurus” like they’re bigger than life. As if they are somehow almost superhuman, with these amazing […]
Cold Calling Shocker! WHO is Your Best Ally?
Unbelievable! Turns out the very person sales professionals dread talking to on the phone is not to be dreaded at all. That’s right, the affectionately referred to gatekeeper, bull dog, mean-spirited witch on the other end of the phone… in polite terms referred to as The Executive Assistant… is without […]
What’s There in Designation or Job Title?
Veronica Bhatia has been working as Manager-HR with the Berries Smartphone Private Limited (Indian Unit of Berries Smartphone Inc.) since March 2010. In her role, she is heading SIX members HR Team of India. She is having dual reporting. Functionally, she is reporting to Tony Gottlieb, Vice President – HR […]
A Third Uranium Mine in Namibia?
The excitement Paladin Resources Limited (TSE: PDN) has been quietly generating through the uranium mining sector puts African uranium mining squarely into the spotlight. The country of Namibia, bordering South Africa, Botswana, Angola and the South Atlantic Ocean, is already one of the world’s key uranium producers – supplying global […]
Three Things You Should Do In 2022 To Earn More, Succeed More, And Enjoy More
Impacting thousands of people in the days gone by used to be the special reserve of what used to be called multi-national corporations but today, thanks to the internet, a kid in her mother’s kitchen table can reach thousands if not millions by simply pressing send or publish on her […]
Brochure Designing Tips – Time To Develop A Brochure
This is one question that I have been asked a number of times by my clients. It is a very difficult question to answer because the completion of a brochure depends on a number of factors. Some of the factors are under the control of the advertising agency while others […]
Plan Your Recruitment – Hire the Right Man
Have you ever regretted hiring the wrong man for a job because you were in so much of a hurry to get someone hired? Most Small Businesses are run without either the support of a Human Resource department or without sufficient amount of planning in hiring the right candidate for […]