Branding

Larry the Cucumber and Bob the Tomato have been long time friends and colleagues for many years. Both are stars of numerous children’s DVDs and Saturday morning television. The two work with VeggieTales, a popular children’s series featuring all sorts of wacky characters (in various vegetative states) who teach kids […]

Everyone who has seen an image of an anorexic girl looking into a mirror with a chubby girl staring back at her knows exactly what a distorted self-image is. But how many times does the image you perceive not accurately reflect the real you? While your body may not have […]

Environmental advocates at PADI, the Professional Association of Diving Instructors, created a foundation called Project A.W.A.R.E. in 1989. The purpose of this new group was to help conserve underwater environments through education, advocacy and action. Thus Project AWARE, Aquatic World Awareness Responsibility & Education, was born. PADI remains a key […]

Following on from the concept of ‘Ancestral baggage’, (Mckenzie-Mavinga 2009) I have introduced the concept of ‘recognition trauma’ Mckenzie-Mavinga (2005). This concept identifies the process that both black and white people go through when emerging from being silenced about racism. It describes the awakening of hurtful experiences, that sometimes evokes […]

A lot of people are living way below the ideal standard of life that’s available to them. If you feel like you’re one of the people who are missing out on so many things in your life and you don’t seem to maximize the many possibilities and opportunities in life, […]

“Learn to be happy with what you have while you pursue all that you want.” ~Anonymous Most people want to achieve success but it is important to be mindful that the definition of success may be different for each individual. In order to achieve what you want there are three […]

“It is the Flashy Thing That Attracts the Eye.” Is that what they mean by Attraction Marketing? I speak to a lot of people who call me asking about the mentoring program I participate in. Most are unaware of what it takes to make money online so they are wisely […]

BDSM and Fetish in general is a misunderstood and very prejudged lifestyle. It all comes down to a deep social taboo and expectance to keep the shadow aspect of our persona, or the shadow, in check and hidden. What is a the shadow of one’s persona? Originally theorized in Jungian […]