Internet Marketing–Various Online Business Models

Jack Prot

There are many different methods of making an online income. In reality, they are all very similar to the business models you see in the offline world. You can sell goods and services, you can produce products for wholesale distribution, you can sell information, you can sell tools to help […]

The Complexities of Social Media Marketing

Jack Prot

There are two ways to look at social media marketing. One works, one doesn’t. What doesn’t work The business marketing approach, this is the more common approach. Because it’s easily understood by “old school” business owners. That is, your social marketing content is distributed with the intention of promoting the […]

Small Business Internet Marketing and SEO

Jack Prot

In today’s competitive environment, Internet marketing and SEO for small business is one of the fastest growing marketing/advertising techniques, used to meet the goals of your online business. Fine-tuning your small business site helps your site rank high in search engine results. Thus promoting your business website through Internet marketing […]

Marketing Research & Elements of Marketing Research

Jack Prot

Marketing research “The systematic gathering, recording and analyzing data about problems relating to the marketing of goods and services”. Market research on the other hand, is only a part of marketing research that covers a few of aspects of marketing. It is only the sub function of marketing research ‘some […]

The Bridge Between Digital Marketing and E-Commerce

Jack Prot

Bill Gates once said “The Internet is becoming the town square for the global village of tomorrow.” Belive it or not, it is very true. E-Commerce is the business transaction that takes place completely online, i.e. whenever you use internet to buy/sell a product, you are involved in E-Commerce on […]

Advertising – How to Find Your Target Audience

Jack Prot

Who is your target audience? They also come in other names, such as target market and target customers. They all mean one thing, though: they are the reasons why you are having marketing campaigns. You want to get their attention through your ads. After all, they are the ones who […]

10 Ways to Promote Your Business Using Mass Media

Jack Prot

Never rely on search engine traffic to support the bulk of your marketing efforts. The risk of doing this a greater than you think. Search engines are constantly changing and evolving to stay one step ahead of spammers and unethical optimization practices. Recently, thousands of Web sites that were #1 […]

Subscribe US Now