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You still remember a few years back where you asked a few of your school mates to be part of a team to join a business plan competition organised by your university. It is so vivid in your mind about the dedication, persuasiveness and analytical skills that got your team […]

Getting a liquor sponsor doesn’t mean finding someone to keep you from taking another swig of vodka. That’s a different kind of sponsor. For event planners, securing a liquor sponsor for an event can be a great way to keep costs down, and drive attendance up. But landing one of […]

By the year, youth baseball tournaments are becoming more and more popular. For those of us who run tournaments as a way of life, this is somewhat bitter sweet. On one hand, more tournaments means that more teams are participating in tournaments. And, if more teams are participating in tournaments…well […]

Sending unique corporate gifts during the holidays to clients in your Rolodex is not only a smart way to further a business relationship, but it is an effective marketing tactic based on common business sense. Here are 8 simple tips that will boost your ROI average for the corporate holiday […]

With all the possible target markets out there, why would anyone want to market to seniors, anyway? Thought of by some as a “lost cause,” they are labeled as too old, too disabled, too oblivious or too frugal. While those monikers may apply in some cases, it is astonishing how […]

Everyone faces rejection in life, but what makes our form of rejection so devastating is that it often comes from the very people we most love and respect. Our spouse, our parents, our best friends and business associates. We are convinced that rejection causes more people to fail in MLM […]

Yes, of course scientific approaches are desirable and essential (as: “No practice without theory”), however, their disadvantage is that they cannot define ‘Suggestions’ for most of the different entrepreneurs running this ‘business world’ – this refers especially to SMEs, who account for more than 90 % of the worldwide companies. […]

Every online marketer recognizes the power of social forums. It can make or break a business. But with so many social media channels, how do you leverage on these platforms? Whether you are a fan of Apple, Android or Windows, there are many apps with different features that can help […]