What Is Decisive – Marketing or Sales And What About SME?

Jack Prot

Yes, of course scientific approaches are desirable and essential (as: “No practice without theory”), however, their disadvantage is that they cannot define ‘Suggestions’ for most of the different entrepreneurs running this ‘business world’ – this refers especially to SMEs, who account for more than 90 % of the worldwide companies. […]

The Three “B’s” of Leadership Success

Jack Prot

The three B’s of Leadership are traits that come from within. They can be developed over time, but are inherent within each of us. The number one “B” is Buoyancy. Having buoyancy means being resilient. You need to be one who has a light heart; is encouraging; unsinkable and uplifting. […]

5 Best Apps for Social Media Marketing

Jack Prot

Every online marketer recognizes the power of social forums. It can make or break a business. But with so many social media channels, how do you leverage on these platforms? Whether you are a fan of Apple, Android or Windows, there are many apps with different features that can help […]

3 Areas To Focus On In Your SEO Campaign

Jack Prot

With millions of websites already online and hundreds of thousands being created every day, it’s absurd to design a website and pray that people visit it. To attract eyeballs you need to optimize it for search engines. To make it easy for you, here are the areas that you should […]

Insurance Basics Part IV – Unit Linked Insurance Plan – ULIP

Jack Prot

Understanding the cost structure of Unit Linked Insurance Plan is necessary before taking the leap A person, 40-year-old investor, was disgruntled with his investments in Unit-Linked Insurance Plan (ULIP). While the equity markets have been rolling, he realized after some research that he was yet to recover the money he […]

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